Franchise Publications

Affinity and beyond

By 12th September 2016 No Comments

The enormous scope to do business with like-minded people in the franchise industry is the focus of etyres managing director Tony Bowman’s column in the latest edition of Elite Franchise magazine.

In the September issue, Tony points out that while there are so many advantages to franchising, arguably one of the most overlooked is the opportunity it offers you to do business with fellow franchise owners, not from your own network, but the other 900 franchise brands operating in the UK today!

“We often talk about the sense of camaraderie that exists between franchise owners within a business,” Tony explained. “But if we look at the bigger picture, there’s a natural affinity between everyone involved in this dynamic industry.

“At etyres we’ve developed excellent working relationships with fellow franchise businesses, such as Snap-on Tools and Pirteck over the years. Many of our franchise owners also use Moreland Insurance Brokers, an affiliate member of the bfa, to secure the most competitive rates for their business.”

The total number of people employed in this dynamic industry is 621,000. Even more impressive is that franchising’s contribution to the UK economy is estimated to be in excess of £15 billion.

These figures highlight the fact that the franchise industry is not just surviving, it is thriving.

Tony added: “As a long time member of the bfa and chair of the London and South East regional forum, I regularly see first-hand how Franchisors gravitate towards fellow members who they can do business with. We are all also keen to develop and share best practice and leads with each other.

“But the most powerful shared aim is to achieve success, whether as a Franchise Owner or Franchisor. Just as like-minded people join clubs and associations, so franchising attracts ambitious and aspirational people, whether they are running a fast food restaurant or a pet grooming business, the determination to succeed and do well is a common bond.”

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