Investing in a business with a strong online presence gives you a head start when you launch your new venture.

And there has never been a better time to invest in an e-commerce franchise business because UK online sales are soaring, according to a new report.

Driven by a surge in the popularity and use of smart phones and tablets, online retailing is set to continue its strong growth according to the global research and advisory firm Forrester*.

The study also reveals how retailers are investing in technology to make ordering easier for customers. etyres, which has the distinction of being the UK’s first online tyre fitting company and franchise, has continually invested in new technology allowing it to remain at forefront of the industry since its launch in 1997.

Last year etyres introduced a mobile website to offer a more efficient service for customers placing their orders via smart phones and tablets.

Another big advantage of investing in an etyres franchise is that because it uses the internet to generate much of its business, new Franchise Owners have lower start-up costs and overheads than with a bricks-and-mortar business.

etyres operates as a van-based turnkey operation, which means that Franchise Owners do not need to have a fixed site or office premises and because overheads are low it can keep its prices highly competitive, which is a key factor in securing online business.

Plus, the savings made by having lower overheads also mean etyres Franchise Owners have more financial flexibility, which allows them to re-investment in the business to ensure steady growth.

All etyres Franchise Owners have access to its marketing team, which offers a wealth of material and information to target online consumers and every branch has its own dedicated web page.

The etyres business model is built on solid foundations, which have been tried, tested and honed since the company launched in 1992. As well as a user-friendly website, it also offers exceptional personal service to customers who wish to seek expert and impartial advice through its national sales team, which operates seven days a week to capture maximum sales for etyres Franchise Owners.

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