New Franchise

Newly launched etyres Aberdeen braced for winter demand

By 11th November 2015 No Comments

We are delighted to welcome brothers Stephen and Iain Stirton to our nationwide mobile tyre fitting network as they launch etyres Aberdeen.

When they decided to start a new business together, the Stirton’s quickly recognised that an etyres franchise would be a perfect fit for them, whilst also providing an invaluable service in and around their home city of Aberdeen.

“We started looking for a business that can survive and do well even during tough economic times,” explained Stephen, 54, who has worked in the quality, health and safety industry for more than 30 years.

“Unfortunately, the decline in the local oil industry is taking its toll on our community and so we recognise that value for money, as well as a good customer service, is going to be crucial to our success and etyres has put both of these at the forefront of its business ethos.”

Iain, 45, who has the practical hands-on skills earned working in the oil industry before he was made redundant, will be taking on responsibility for dealing with customers and fitting tyres, while both brothers will share the marketing role and Stephen will get to grips with the admin side of the business.

Stephen went on: “Joining a franchise has many advantages. While we are running our own business, we are also benefiting from the support and experience built up over more than 20 years by the Head Office team.

“Every step of the way we feel we have been taken by the hand and guided by people with experience in every aspect of running our new business, from marketing to IT, rather than just being thrown in at the deep end and told to get on with it.”

With their timely autumn launch, etyres Aberdeen can look forward to a flurry of all season and winter tyre orders, along with demand for new batteries, as the harsher weather conditions arrive.

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